Monthly Archives: January 2010

Crowdsourced Ads, Create Fans and Consumers

Posted on January 25, 2010 by

Renu Mobile is currently powering crowdsourced campaigns where consumers use their mobile phone to snap a picture of favorite brand logos in use. The pictures are instantly scanned to identify the brand logo or product. The consumer is provided with … Continue reading →

Posted in mobile marketing

Mobile Coupons Using Text Messages (SMS)

Posted on January 7, 2010 by

Consumers appreciate coupon offers that save money on favorite brands or products. Coupons are an integral part of keeping consumers engaged and returning to stores. The largest challenges that conventional paper and web coupons have faced have been overcome by … Continue reading →

Posted in mobile marketing, SMS

Mobile Marketing 2020

Posted on January 5, 2010 by

Acision and Ogilvy released their cooperative white paper on the future of mobile phone marketing. As with many areas of marketing the individual is a major focus of the predictions. “The consumers will evolve from those having advertisements pushed to … Continue reading →

Posted in futuristic, mobile marketing